Binance co-founder He Yi has published a lengthy article addressing the controversy surrounding the exchange’s recent listing of numerous memecoins. In the article, He Yi provides insights into Binance’s listing process, which involves four stages: business development, research team evaluation, committee review, and compliance audit.
He Yi acknowledged the heated discussions within the community regarding Binance’s listing decisions, including criticism of listing VC-backed coins, memecoins, and TG game projects. She emphasized that Binance values the opinions of its users and has been carefully considering the feedback received.
He Yi outlined the preferences of past listing committees, which included:
- Projects with a user base and traffic: Binance prioritizes listing projects that have demonstrated user engagement and activity.
- Long-lasting projects: The committees have shown a preference for projects with sustainable business models and long-term potential.
- Projects with a solid business model: He Yi emphasized the importance of a well-defined business model, arguing that creating something valuable is essential for long-term success in both Web2 and Web3.